Measurable results

Stories of transformation through Voice of Customer

Organisations that adopted the platform saw concrete improvements in satisfaction, retention and revenue. Here are some stories, by sector.

On average, after adoption

Numbers that talk business

+23%Net Promoter Score
+18%Customer retention
+15%Revenue growth linked to CX
−29%Performance variability across stores
Retail · Apparel
Retail · Apparel78 stores across Italy

A consistent experience across the whole network

Challenge: significant inconsistency in the experience between stores and difficulty understanding which factors drove satisfaction and sales.

Solution: platform with Google/Trustpilot/social integration, a QR code system and a WhatsApp Voice of Store channel with 350+ staff involved.

  • NPS variability reduced from 35% to 12%
  • 5 best practices identified and scaled
  • +18% conversion rate across the chain
  • +24% in online review rankings

“The platform gave us centralised yet granular visibility. Voice of Store turned store managers into strategic partners.”

Food service
Food service22 locations in malls and city centres

Brand consistency beyond the menu

Challenge: perceived brand inconsistency despite standardised menus; highly variable ratings on food and service quality.

Solution: comparative analysis across locations and contextual QR feedback integrated with central quality management systems.

  • 8 critical satisfaction factors identified
  • −41% rating variability between locations
  • +16% revenue across the chain
  • −28% staff turnover

“Perceived food quality was influenced by factors we did not consider central, like wait times. An insight that drove structural change.”

Automotive
Automotive100 dealerships nationwide

From the sale to long-term loyalty

Challenge: wide satisfaction gaps between showrooms and after-sales; inconsistent consultation and service times affecting loyalty.

Solution: review integration, QR codes in the quoting systems (DMS) and Voice of Store for sales and technical staff.

  • +27% retention in replacement cycles
  • +34% service appointments from existing customers
  • −42% complaints about delivery times
  • NPS variability reduced from 29% to 11%

“In automotive the purchase is just the beginning. Understanding the whole journey was crucial to spot friction points.”

Pharmacy
Pharmacy15 locations

From pharmacy to wellness centre

Challenge: expanding consultation and wellness services; difficulty understanding which offerings generated perceived value and loyalty.

Solution: full implementation focused on predictive analytics and feedback segmentation by service type and customer profile.

  • 4 distinct customer clusters identified
  • Service offering customised per location
  • +23% revenue from value-added services
  • +37% loyalty-card customers

“Predictive analysis helped us anticipate emerging trends and quickly adapt our offering.”

Grocery · Supermarkets
Grocery · Supermarkets42 stores

When the advantage is in the customer’s eyes

Challenge: gradual market-share erosion despite competitive pricing and refits; falling visit frequency and average basket.

Solution: platform with a Competitive Intelligence module that analysed 20,000+ competitor reviews in the same areas.

  • Competitor strength: fresh-food organisation and perceived quality
  • Customers valued freshness and quality over checkout speed
  • +24% fresh-product sales
  • +16% visit frequency, +9% average basket

“Analysing competitor reviews revolutionised our merchandising approach, beyond our expectations.”

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